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Eaves: 95% of our business comes from 5% of our customers

  

“Most businesses have the 80/20 rule where 80 per cent of your business is coming from 20 per cent of your customers. I think, in our business, we have the misfortune of having the 95/5 rule and job one needs to be to move away from that fairly unpleasant reality. But we need to be very, very judicious in terms of protecting that base, which really is the lion’s share of our wagering.”
 
— Nick Eaves (above), president and CEO of the Woodbine Entertainment Group (WEG) in the fifth in a daily series of quotes pulled from our Round Table Discussion entitled 15 Essential Ideas for Saving Racing. Dave Briggs’ Last Call Online column about the Round Table is available here. The entire Round Table Discussion booklet is available to download as a pdf by following this link and clicking on the “Now Available” item in the bottom left corner of the page.
 
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